My favourite fashion brand, Singapore-based label Depression, has launched a very timely capsule collection that will allow you to proudly shout out your Coronavirus vaccination status.
The ‘Freedom Capsule’ collection is a series of three limited edition graphic tees inspired by surviving lockdowns, lockouts and the designers’ hopes for a better tomorrow.
The Antidote tee comes in regular or oversized styles, the Vaccinated tee requires you to actually prove your vaccination status before you can buy it, and the Freedom shirt is a symbol of the hopes of a post-pandemic world.
Singapore Stories is an annual fashion design contest organised by the Textile and Fashion Federation (TaFF), and this year despite the impact of Coronavirus is on track to choose a final winner on 22 October, 2020.
All five of the finalists will hold a runway show on the same date at the Asian Civilisations Museum, where the judges will choose the winner who will be included in the annual Contemporary Gallery at the Asian Civilisations Museum, and be able to launch a collaboration with one of Asia’s top multi-label fashion retailer SocietyA. There will also be an opportunity for a showcase at Paris Fashion Week for the holder of the Singapore Fashion Award.
As with every year, there was a theme for the designers to work around: Reimagining the History and Creating the Future, based on the idea of “examining the past and interpreting the future of design”.
Described as “feminine, timeless, versatile and luxurious”, Nude Femme is a sexy ready-to-wear brand that is made by hand in Singapore and around the region, with a focus on supporting women. The brand adheres to the principles of Fair Trade, Fair Wages, Corporate Social Responsibility (CSR) and Garment without Guilt (GWG) standards.
A family-owned tailoring business, CYC was established in 1935, and is best known for its affordable, quality tailored shirts. Cara Chiang is a family scion who is involved with creating new concepts for the brand. The brand has a strong Corporate Social Responsibility (CSR) programme including, recently, creating and distribution of 300,000 Masks for Migrants in Singapore after the outbreak of Coronavirus.
Carol Chen
Founder of Covetella, a designer dress rental service, Carol Chen is using the opportunity of the Singapore Stories competition to relaunch herself as a designer of her own namesake brand. Her design aesthetic fits into the world of glamour that the former beauty queen knows well.
Using traditional batik, Martha Who by Mette Hartman is a sustainable resort wear brand that features hand dyed silk caftans in jewel tones. Very Bali luxe. The pieces are hand-crafted by artisans then sewn by hand and embellished in Singapore.
A glamorous womenswear brand, Nida Shay has been around for a few years and features the substantial use of artisanal hand embroidery created in the rural areas of Pakistan. The designer believes in supporting traditional artisans, with a Corporate Social Responsibility (CSR) programme that provides a living wage, educational ventures and vocational training to support the wider community of craftspeople in Pakistan.
For more information about TaFF’s Singapore Stories contest, go to singapore-stories.com.
Indonesian fashion brand Happa is a fun and fabulous brand with an underlying mission to support traditional Indonesia textile workers, the majority of whom are struggling, and to also create a female-positive space for women of all sizes, shapes and ages.
Founded by Mel Ahyar and Andien Aisyah, Happa is part of the slow fashion movement; garments are made-to-order and require about five working days to be handmade in Happa’s ethically run factories.
While there is somewhat of an ethnic vibe, particularly in the brand’s lookbook shoots, the designs are comfortably modern, rendered in vibrant shades with artistic details created by using various traditional handicrafts and techniques.
It is the richness of these traditional techniques and details, alongside the sumptuous materials that creates the luxe global vibe of Happa. Saturated colours, create pieces that easily fit into anyone’s wardrobe; wear the look head-to-toe or throw them together with a pair of jeans.
Part of the brand’s mission, ‘Happa Lyfe’ is both a loyalty programme and a social media hashtag that connects the label’s widespread community both in Indonesia, and overseas.
Being based in Indonesia – a majority Muslim country – there is a certain level of modesty about the garments making them appropriate to be worn by hijabi women, while also offering pieces that can be worn in a less modest way.
Happa’s inclusive mission fits into the space of creating clothing for all women, which includes prayer appropriate cultural pieces like the ‘mukena’ redone in bright colours and prints.
Overall the cuts are forgiving, but also free in nature. It is the colours, patterns and additional decorative details that not only give the brand its own style, but also creates the signature ‘Happa’ style.
Thai designer label Takara Wong was founded in 2015 by designer Thakorn Wannawong around the concept of ‘trial and error’, and influenced by subcultures and musicians across the world and history.
According to Wannawong, iconic tropes from the 70s or 60s for example, are mixed with an “aerodynamic sporty silhouette” which makes the garments timeless. The latest collection for 2020 is all about streamlined 70s leather and glam for the menswear pieces, and sexy leather and suiting for the womenswear.
“Imperfections are what make things truly interesting, that is why the brand focuses on the underdogs of society and rebellious spirits,” states Wannawong on the website.
Wannawong is a graduate from Japanese design school Bunka’s Bangkok school, and he has always been interested in fashion, starting with designing pieces for family, and then moving onto creating costumes and outfits for his musician friends.
There is a very new YSL feel to the latest Takara Wong collection – lots of leather, lots of skinny guys and girls with shaved heads, tight and narrow cuts combined with slinky velvet. This is a very sexy collection; but there are also a number of sharp suits that can take you from day to night.
These pieces aren’t exactly cheap, but there is a level of quality and detail that is worth the cost – many of the pieces are ‘demi couture’ and need to be pre-ordered.
‘Made in China’ has, rather unfortunately, been considered a symbol with negative connotations, denoting as it did historically that anything made in China was cheap rubbish. Thankfully in the last decade or so, this misconception has been mostly overcome, particularly in the areas around technology.
However there has continued to be a perception that when it comes to original creativity, the work coming out of China is less refined, more derivative, and not as stylish as that of the rest of the world, indeed, even the rest of Asia.
Japan has long been considered a bastion of high design, from ceramics and architecture, to fashion and technology; in the last five years South Korea has also been seen as owning a particular type of original design. China, however, has not.
Which is a shame. After all, the core design traditions of both Japan and Korea are Chinese. The form of writing, building, traditional clothing … All can be traced to China.
In current times China’s impact on the creative world has been seen mostly through the lens of business and money. Chinese luxury buyers are to be tempted with red and gold versions of existing products … ‘just in time for Chinese New Year’, but the majority of creative brands have not only patronised the Chinese market, they have also appropriate its culture and used blatant racism in its advertising.
All of this leads one to wonder why more attention hasn’t been given to the current crop of quality creatives now coming out of China. There are a number of highly regarded architects and artists, for example, that do appear to receive accolades, so why not the fashion designers?
There are a number of Chinese designer names who have managed to make enough noise to be noticed, mostly because they are based in Europe. Masha Ma, Angel Chen, Yiqing Yin, Ryan Lo and Yang Li are all based in either Paris or London.
This lack of attention towards Chinese fashion designers is due to the tendency of Western fashion media to ignore anything that isn’t right in front of their noses.
In an attempt to try to remedy this attitude, here is an interesting Chinese fashion brand worth discovering.
HEMU
Founded in 2010, by Yang Fengrui, Hemu is a modern take on traditional Chinese clothing without too many of the obvious cliches.
While there are definite straight nods to tradition – mandarin collars, frog closures, long loose layers, tassels – they are used in a relatively sparing manner to create the impression of histroriosity, rather than a direct knock-off like you find on Hanfu clothing websites.
What strikes the eye immediately is that Yang is moved mostly by fabric; every piece of the Spring 2020 collection depended on the fluidity of the silk used to impart the meaning and even structure of the garments.
The focus on the texture of the fabric, in plain swathes of white and black showed a very modern take on a traditional qipao. Muted shades of gold and umber, plus a single shot of red, held the collection together.
Less clever are the menswear pieces (see the video) that take a more obvious leaf from the traditional garment book; however in the current age of non-gendered dressing the sheer fact that most of the menswear garments could be interpreted as long gowns is an interesting perspective. The traditional Chinese dress style, after all, offered long, flowing garments for both sexes.
There is always a certain consideration that Carolyn applies when she designs; she doesn’t take the most obvious route towards referencing ‘local flavour’, and generally designs first from a point of genuine interest and love for the things that make Singapore special. She also has a quirky sense of humour.
Carolyn is basically the nicest person in the world too. #justsaying
The new Modern Heirloom fine jewellery collection has been inspired by Singapore’s Peranakan heritage, in particular the colourful traditional tiles. But unlike just about every fashion student I’ve ever had the misfortune to critique, Carolyn didn’t just go with over-wrought patterns of teal, fuschia and lemon.
The Modern Heirloom fine jewellery collection. Image: Carrie K.
Although the designs were based on the stylised plants and animals of the traditional tiles that can be found across Singapore from Chinatown to Little India and Geylang Serai, when you look at the geometric and streamlined jewellery pieces the connection does not smack you in the face.
“The Modern Heirloom Collection was designed to create relevant interpretations of important elements of our Singapore Heritage in the hope that these meaningful reminders will be handed down to future generations,” says Carolyn.
There is a very Art Deco feel to the designs overall, including the sharp lines, the pearls and the fact that Carolyn chose to use white gold instead of yellow for the settings. The colours come from rubies, emeralds, blue sapphires and diamonds and well as semi-precious stones such as amethyst, peridot, topaz, and jade.
The Modern Heirloom fine jewellery collection. Image: Carrie K.
As well as the refined, pared-back aesthetic, Carolyn has continued her penchant for mechanical things by fiddling with the designs to include multiple functions. There’s an ‘over ring’ that you wear with the core Heritage Rings; this creates an impressive cocktail ring that you can breakdown into a smaller everyday piece. As with all Carrie K. pieces, the designs come in a number of price points. Starting from only SG$288 for the silver version of the Heritage Outer Ring with topaz, that you pair with a silver and ruby, blue sapphire or emerald Heritage Ring for SG$388. You can also splash out on a luxe version that is made of 9 karat gold with a great emerald for SG$1,288.
The Modern Heirloom fine jewellery collection Heritage Ring. Image: Carrie K.
Another inspiration for Carolyn for the Modern Heirloom collection was Si Dian Jin – usually connected to weddings but actually based on the Chinese concept of ‘four generations under one roof’. You can also see echos of this concept in the architecture of the traditional Chinese four-pointed roof. That concept is where the overall design of the rings comes from – the outer ring with four ‘points’ and the inner ring with four stones that represent the four generations.
The Modern Heirloom fine jewellery collection Heritage Ear Drops. Image: Carrie K.
The rings are obviously my favourite pieces, but the earrings are damn nice too. Like the rings, the earrings are also multifunctional – the Heritage Ear Drops can be worn either as simple studs or with the additional ‘drops’ which you can buy separately. Prices range from $368 to $588 depending on the type of stones you choose. Top of the line is the pair that comes in 9 karat gold with amethyst and London blue topaz or white topaz which cost $1,488. I’m also loving the studs in rhodalite garnet or dark tarvorite garnet for $1,188.
Basically I’m impressed with the whole collection – as if that’s not obvious. I just have to work out how to pay for all the pieces I want.
The Carrie K. Heritage fine jewellery collection is available from the new Carrie K. Fine Jewellery Atelier located at #02-02 National Design Centre. The atelier will feature the custom and bespoke services, and you can shop for the ready-to-wear Carrie K. collection at the Keepers PlayShop at #01-01 National Design Centre.
For a long time I’ve had an issue with Singapore media describing certain companies that make clothes as ‘fashion brands’ but which are actually ‘retail’ labels. These brands – Love, Bonito is one of them – are not really ‘fashion brands’; they are companies that make nice clothes, at reasonable prices, with a bit of personal style, for people to wear on a daily basis. These brands are more similar to Topshop and Uniqlo than they are to Dior or Chanel, or even Vetements.
In Singapore there are number of quite successful retail brands that have been making their way into popular shopping memories, but which are not fashion brands per se. Brands like Love, Bonito, By Invite Only, Beyond the Vines and Benjamin Barker, were recently featured at the Singapore Fashion Awards 2017, as part of the ‘marketing’ section, not as part of the design awards. And having been a founding judge for the awards, I know that the reason these brands are featured is because they are popular and much more retail-friendly than many less wearable or conceptual designer brands. Designer brands that are more appropriate to be considered as ‘fashion’ labels.
Now, don’t get me wrong. I’m not saying that more retail-friendly brands are worse than the more fashion-forward labels. What I’m trying to highlight is that these types of clothing companies are not ‘oranges and apples’, they’re more ‘oranges and coffee-smoked buffalo tongue’. The first is something that doesn’t scare the shopper, the second is only for the very adventurous.
I have a great deal of respect for Love, Bonito’s founders. They have created a very lucrative business in a fashion retail environment that’s been under a great deal of pressure for the last 2-3 years. The brand knows exactly who their customer is; they know what she wants; and they know how to give it to her in a seamless online-to-offline experience. The brand has a variety of price points, but retains its core directive from its launch, expanding only as much, and as directionally, as is needed to grow the business. Love, Bonito is not a fashion brand swinging on the weird wind of trends and concepts; it’s sailing along smoothly along in a clear direction. And this is not a bad thing.
Image from Love, Bonito Chinese New Year 2018 capsule collection. Model: Jasmine Sim
While I may not consider Love, Bonito to be a hardcore fashion brand – you can read about the Singapore brands I do consider more ‘fashion’ – the founders have never claimed it is one. They are purposefully creating a business that has long term prospects in the retail market.
There are a few other Singapore brands that are also not exactly pristine when it comes to plagiarism. Whole9Yards has been cited for knocking off first, Self Portrait – the classic coloured lace dresses of its earliest collections – and now Malaysian designer, Jonathan Liang. Pleatation is obviously a copy of Issey Miyake’s Pleats Please label.
For Pleatation, the concept arose at the same time as micro pleated skirts started flooding Zara and Topshop; the brand cleverly linked up with this trend.
Image from Jonathan Liang SS17
When Whole9Yards first launched there was not a whole lot to talk about. The design concept was very ‘office lady’. However, after Self Portrait’s iconic lace dresses took off in 2013, Whole9Yards began to specialise in lace dresses the average OL could afford. The lace dress became a staple of its output. And very successful it was too. Although I’ve noticed that the brand has massively increased their prices now that they’re doing items that look like those of Jonathan Liang.
Image from Whole9Yards AW17
Again, I’m not saying that affordable retail options are an entirely bad thing. What I am saying is that making items that so closely echo the creative work of other designers is not fashion; it is copying. It is the lack of original design coupled with riding a wave of commercial popularity that makes it ‘retail’ and NOT fashion. At least as far as I’m concerned.
As I was quoted in this very flattering story by Adele Chan, the Editor-in-Chief of Nylon Singapore … “As always, I want to remind readers that this is my personal opinion, and as with anything, you can always have your own.”
Have been looking at some of the photography I’ve done lately and realised that I’ve been getting a lot better at it; at least I think so. Here are some backstage snaps I took at the Finland’s Fashion Frontier runway show featuring a couple of Singapore’s top models – male and female, including the amazing Jean Yong in the main image above – and some other lovely faces … It’s all in the eyes. I might need to invest in a proper camera.
There is a tendency in small communities to rave about any local brand or designer simply because they ARE local.
While it is important to support local talent, it is just as important to give praise where due, and to not simply celebrate the ‘localness’ for its own sake.
This is what has happened over the last 6 years in the Singapore fashion industry. Local brands with little to no true originality have been patted on the back and given media coverage simply because they exist. It’s like giving all the kids in a race a certificate and no medals for first, second or third.
When you don’t appear to get anything more for standing out from the crowd and being better than others, what’s the point of trying?
Conversely, just because you have a lot of friends in the local media, it shouldn’t mean that your work is placed higher on the tent pole of adulation.
In Singapore there has been a general creep towards admiration for retail brands that have successful social media accounts, rather than support for labels that do their own thing and focus on creating original work.
Yes, we should be proud of the brands that have continued to be economically viable in the current difficult retail environment – and indeed, they deserve praise simply for surviving. However, retail-successful brands are not going to be cutting edge fashion design in a trend-focused, shopping-driven country like Singapore.
Over the last 9 years in Singapore I have seen so many fashion brands come and go. Some deserved to disappear from our fashion radar, but others succumbed due to the lack of media attention, the lack of fashion education for shoppers – also media-led – and a general oversupply of any, and every, fashion brand in the world. Not to mention, of course, the increasing rise of online shopping.
Out of this complicated mess of being ignored in favour of someone’s friend’s new blogshop sourced from Dongdaemun Market; fighting for sales against global retail giants; and forever being forgotten by the fashion media except for the annual ‘Singapore issue’, there have risen a few fashion and accessories brands worth talking about.
These are my personal picks for Singapore fashion brands that actually work from a creative base of originality; no, they’re not all perfect (no brand is) but they have worked to ensure that they have a brand identity that doesn’t depend on ripping off other brands.
DEPRESSION
Image: Depression
Yes, I admit that I am personal friends with the designers behind Singapore streetwear unisex brand Depression. However, this doesn’t mean I can’t objectively appreciate what Kenny Lim and Andrew Loh have done over the last 10 years. Yes, Depression is 10 years old.
A brand that began as t-shirts for the impoverished junior industry creatives and hairstylists of Singapore, has grown into a brand that has a distinct DNA, is stocked globally and has shown at Berlin Fashion Week.
Depression is not a brand for everyone. It’s mostly black, drapey, oversized, punk-influenced streetwear for guys who work in the creative industries and girls who don’t like wearing pink lace dresses. But this doesn’t mean it’s not good.
Depression has a particular point-of-view and a targeted customer. And these are the reasons why it has survived Singapore’s ‘retail apocalypse’.
Image: Depression
Depression does have some issues. Over the years the brand has had hiccups in fabrication and fitting, but the team of designers tend not to make the same mistakes twice. As the brand owners have branched out into a multilabel store – Sects Shop – and a number of in-house brands, their ‘learnings’ have been incorporated into improving the Depression label.
Despite, or in fact, because of this, Depression is a Singapore fashion brand worth celebrating, whether or not you love an all black wardrobe.
Depression is available from Sects Shop located at Orchard Gateway #04-14, Singapore, and online at www.depression.com.sg.
IN GOOD COMPANY
Image: In Good Company
Designed and owned by the creative team behind now-defunct original Singapore brand Alldressedup, In Good Company is a tight collaboration between two designers who have their own specialties, and who know exactly who they are designing for. I’ve always said that the team, who worked together for about 10 years, made all their mistakes with someone else’s label, which is why they have grown from strength to strength since the brand launched in 2015.
Image: In Good Company
Jaclyn Teo, Sven Tan, Kane Tan – no relation – and Juliene Aw, are the co-founders of In Good Company, which started out with contemporary womenswear designed specifically for Singapore and the Southeast Asian region’s hot weather in a series of capsule collection ‘drops’, and has now expanded into matching ‘mini me’ collections for kids, and menswear. The brand is stocked in a number of stores in Singapore and the surrounding region, including in Jakarta, and has its own ‘tropical minimalist’ flagship store in ION Orchard on Orchard Road.
Image: In Good Company
The reason I describe the brand as being ‘tropical minimalist’ is that its aesthetic is a mix of Scandinavian minimalist design (yes, there’s a fair bit of COS in the shapes of the clothes) combined with a love of strong colours, ease of wear and machine-washability; perfect for tropical weather.
Image: In Good Company
Cuts tend to be on the smaller, Asian side, however the brand launched first as an online store and has a wide range of global customers. The signature very-fine shoulder and back strap details, and unique fabrics like machine-washable silk and cotton ‘neoprene’ means In Good Company remains modern without being trend-driven. Pieces from early collections can just as easily be worn with the latest launches and also fit nicely into ‘arty’ wardrobes that feature a lot of Comme Des Garçons. Yes, there are a few ‘basics’ that have a tendency to look like COS summer collections, but overall, In Good Company retains its own voice.
Image: In Good Company
The co-founders knew exactly who they were selling to before they launched the brand, and continue to stick to that very defined demographic despite the brand’s increasing profile as original Singapore design. They’ve been offered opportunities internationally – in countries that are definitely NOT tropical – but have stuck to their guns when it comes to designing for the region, not being beholden to global weather and not sticking to arbitrary fashion seasons.
It’s the combination of sticking to their preferred business model, knowing their customers and always exploring technology to create new, more comfortable fabrics, that has seen In Good Company continue to grow and establish itself as a strong independent Singapore fashion brand. This is not a brand that wants to become a global behemoth, the founders are all about staying true to their personal aesthetic and likewise living a life that allows for family and friends.
In Good Company is located at ION Orchard, 2 Orchard Turn, #B1-06, Singapore. Open daily: 10am – 9:30pm, Tel: +65 6509 4786. You can shop the brand online at www.ingoodcompany.asia, and the store is also home to a cool cafe, Plain Vanilla Bakery.
CARRIE K. ARTISAN JEWELLERY
Image: Carrie K. Artisan Jewellery
Once again I have to own up to being personal friends with the team behind Carrie K. Artisan Jewellery, but hey, Singapore is a small place.
Carolyn Kan, the founder and designer of the brand is the perfect example of a Singapore creative just doing her thing, being excellent at what she does, and ignoring the shallow, wider world of globally focused trends and social media ra-ra.
Image: Carrie K. Artisan Jewellery
Carolyn launched the label way back in 2009 as a way to ‘tell stories’ after changing her career. Almost immediately the brand took off as an international jewellery exporter; her quirky designs based on everything from nuts & bolts to paint splatters and morse code, struck a cord with people looking for ‘wearable art’ that was not only affordable but also unique and told a personal story. Carolyn has always done commission work, creating very personal pieces for customers who want something that tells their own story.
Image: Carrie K. Artisan Jewellery
The retail side of the business has grown over the years to encompass pieces in silver for less than a $100, to fine jewellery versions that can go for thousands. Every collection starts from Carolyn’s odd-but-interesting brain and continue to tell fun and unique tales about her world and the fans who have bought into it.
Image: Carrie K. Artisan Jewellery
On top of all this, Carolyn has been the backbone of the creative design scene in Singapore. Her creation of the Keepers Studio concept from pop-up weekends and stores, to a permanent retail space at Singapore’s National Design Centre, has seen her become the most important person in the national design scene. Without her, there would not be successful Singapore brands – a bold claim but one I’m ready to defend.
The Carrie K. Artisan Jewellery atelier is located at National Design Centre, 111 Middle Road. #02-03 (Annex building along Queen Street), Singapore. Open: Monday to Saturday, 12:00 – 7pm, Tel: +65 6352 2559. You can also shop the brand online at www.carriekrocks.com, and at the Keepers store. For a full list of stockists including international, go to www.carriekrocks.com/stores.
These are my current best Singapore designer fashion and accessories brands. I’ll continue to update and add to the list.
Everyone seems to agree that Singapore has some of the best shopping in the world. You really can buy everything in the shopping city, especially when it comes to fashion, shoes and accessories … There are all the European, American and Asian international brands, as well as some unique Singapore-centric labels as well. For my money, the best places to shop are some of the more eclectic multi-label stores … Sects Shop, Keepers and Biro Shouten.
SECTS SHOP
All images by Niki Bruce, shot on iPhoneX
Sects Shop is the store for people who love streetwear, alternative fashion and anything a bit spooky and goth. Founded in 2014 but the two creative minds behind Singapore fashion brand Depression – Kenny Lim and Andrew Loh – this multilabel store located in Orchard Gateway is always at the forefront of the next big trend. Although it’s mainly a menswear store, there’s a strong unisex component to the buy that neatly covers the new Korean streetwear trends of oversize, unisex ‘skirts for boys’ trends as well as generously-cut ‘drapey black goth’ pieces that are definitely female-friendly. Shoes are available in smaller sizes for women, and there are always accessories like bags and jewellery that can be adopted by both sexes.
All images by Niki Bruce, shot on iPhoneX
What I love most about Sects Shop is that it’s always got something new – a new label, a new fashion-forward trend – and the staff are extremely knowledgeable about not only the labels in-store, but also about the current trends for styling.
All images by Niki Bruce, shot on iPhoneX
The interior consists of various ‘shop-in-shop’ spaces that curate the various looks and trends into different spaces. The furniture pieces have been specially created to match the store’s concrete-industrial-tropical-trash feel and are used to create different spaces. Sects Shop is also home to semi-regular pop-up party events that basically include a runway show of the store’s hardcore fans in their best Sects Shop looks.
I have to admit to being a bit biased about the beauties of Sects Shop. I am a longtime friend of the co-owners 🙂 and also a big-spending customer; I do LOVE Korean fashion brands.
I was also the creative director for the shop’s recent Spring Summer campaign shoot … READ MORE HERE
Sects Shop not only has a great Instagram account that lets you know what’s new in-store, the owners have recently also launched an account called sects.education that’s designed to show Singaporean’s how to be a bit more cutting edge when it comes to their street style looks, and features images from some of the city’s more interesting fashionistas. Well worth following for some interesting Asian fashion inspiration.
Sects Shop is located at Orchard Gateway #04-14, Singapore.
KEEPERS
All images by Niki Bruce, shot on iPhoneX
If you are looking for genuine Singapore design then you need to check out Keepers in the National Design Centre, which is worth checking out in its own right if you like any sort of design.
Created by one of Singapore’s most prolific and genuine artisans, Carolyn Kan of Carrie K. Artisan Jewellery which also has its studio in the same group of buildings, Keepers has had a number of incarnations, starting as a pop-up store on Orchard Road and ending up with its permanent spot in the Design Centre.
Carolyn is Singapore’s number one style and design collaborators – Singapore’s godmother of design. She has created numerous opportunities for all sorts of emerging artists and designers to come together to create unique capsule collections, but has also spearheaded the development of space for these artisans to actually SELL their creations. As a multilabel store, Keepers offers everything from jewellery, fashion, furniture and homewares, to unique flavoured teas and chocolates. Keepers is also behind the annual Singapasar fleamarket that features only Singaporean creations.
Thomas Wee capsule collection at Keepers. All images by Niki Bruce, shot on iPhoneX
So, back to the store. Situated in the front of the ground floor, the store is a free-form space that morphs into different design concepts based on individual brand concepts.
Currently Keepers is holding is a pop-up capsule collection from Singapore’s ‘Dowager Empress’ of fashion, Thomas Wee. This all-white range of beautifully hand-finished, couture-cut fashion pieces are based on Thomas’ all-time best-sellers. The designer himself was there opening night, taking measurements and informing customers that he would tailor various bits and pieces to better suit their body shapes.
Thomas Wee capsule collection at Keepers. All images by Niki Bruce, shot on iPhoneX
This is the type of personal service that adds to the joy of visiting Keepers. Carolyn and her creative husband/partner Chong can often be found hanging out in the store making useful suggestions to customers over which pieces of jewellery to buy, or which Ling Wu exotic skin bag looks best. Hands down, Keepers is the best place to buy stylish souvenirs from Singapore; and it’s the best place to snap up artistic presents as well.
Thomas Wee capsule collection at Keepers. All images by Niki Bruce, shot on iPhoneX
Keepers is located at National Design Centre, 111 Middle Road, #01-01, Singapore. Open 12pm to 8pm daily. The National Design Centre is also home to Carrie K. Atelier and super hot dining & cafe spot Tanuki Raw plus another cool multi-brand store Kapok.
BIRO SHOUTEN
All images by Niki Bruce, shot on iPhoneX
For shoppers who are more into the extreme hardcore minimalism of very select hand-curate objects and fashion items; or stylistas who are obsessed with the normcore purity of Japanese design, Biro Shouten is the tiny, perfect store for you.
This is where the brothers bring together their concise curration of the very best versions of micro-targeted accessories, homewares, organic home scents, jewellery and clothing, including Mastery handmade small leather goods and Takashi Endo Ceramics.
All images by Niki Bruce, shot on iPhoneX
The store itself is small, but perfect in layout and design – very Japanese in concept and feel. Although it’s located in a somewhat odd area (a very Singapore heartland shopping mall), it’s directly next to the Lavender MRT stop and well worth making the effort to visit.
Biro Shouten is located at Kitchener Complex, Level 3, 809 French Road, Singapore.
niki bruce 